Merchandising healthcare access: adopting e-commerce techniques
Healthcare It News
FEBRUARY 8, 2023
As the consumerization of healthcare continues to take shape, the next frontier of healthcare access may well be merchandising healthcare inventory, contended Derek Streat, cofounder and CEO of DexCare, a digital transformation platform vendor. By combining healthcare and e-commerce technologies and strategies, healthcare provider organizations can dramatically improve digital discovery of, and access to, care for patients, he said.