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A Matter of Trust, Perception, Risk, and Uncertainty – The Big Issues Raised by the Acquisition of PatientsLikeMe and Other Patient Data Transactions

Health Populi

For more color, read Jane’s April 2008 report, “The Wisdom of Patients,” where she wrote about PLM in its start-up phase (see section on page 20 entitled “ An Ongoing, Live Outcomes Study ”). You go, the doctor writes stuff down with a pen in your file, end of story. Not really.

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Trust Is the Currency for Consumer Health Engagement – A Bottom-Line at CES 2020

Health Populi

And Trust is a precursor to peoples’ health engagement, we learned in the first Edelman Health Engagement Barometer study conducted in 2008. As the last bar chart shows, it’s trust that’s a most important factor in health engagement, followed by authenticity and satisfaction.