The Evolution of Self-Care for Consumers – Learning and Sharing at CHPA
Health Populi
MARCH 19, 2019
Kristin unpacked the trend, noting three key factors underneath consumer health’s slow growth in 2018: a less severe cold and flu season, limited product innovation in 2018 (with virtually no Rx to OTC switch), and a growth of private labels outpacing more expensive brands for vitamins, sleep aids, antacids, support devices, and first aid.
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