We’re excited to share the topic and questions for this week’s #HITsm chat happening Friday, 9/10 at Noon ET (9 AM PT). This week’s chat will be hosted by Christina Vanvuren (@xtinavanvuren) on the topic “Authenticity in Healthcare Communication.”
In a noisy world, one of the best ways for brands (personal brands included) to stand out is to communicate with authenticity. The definition of authentic is “of undisputed origin; genuine.” Since social media is largely used as a way to show a “highlight reel,” communicating authentically can be easier said than done.
As a healthcare professional, promoting yourself, your company, or both, in a genuine way – a way that’s true to your/your brand’s personality and values – while also maintaining a certain level of professionalism, can feel like a juggling act.
Join us for this week’s #HITsm chat where we’ll discuss the following questions and topics.
Topics for this week’s #HITsm Chat:
T1: Why does authentic communication matter in healthcare? #HITsm
T2: What does authentic communication look like in practice, especially on social media? #HITsm
T3: Where’s the line between authentic sharing and oversharing? #HITsm
T4: How can individuals/brands start practicing authentic communication? #HITsm
T5: What examples of authentic communication have you seen? #HITsm
Bonus: What does communicating authentically look like for you personally? #HITsm
Upcoming #HITsm Chat Schedule
9/17 – The Patient Voice
Hosted by Grace Vinton (@HITeawithGrace) from @AmendolaComm
9/24 – Culture’s Role in Healthcare
Hosted by Abner Mason (@abnermason) from @ConsejoSano_US
10/1 – Building a Health IT Startup in a Highly Competitive Marketplace
Hosted by Kelly Benning (@KellyBChurch)
10/8 – Fhun with FHIR
Hosted by Jeremy Coleman (@JeremyColeman)
10/15 – TBD
Hosted by TBD
10/22 – TBD
Hosted by TBD
10/29 – TBD
Hosted by Julie Maas (@JulieWMaas) from @EMRDirect
We look forward to learning from the #HITsm community! As always, let us know if you’d like to host a future #HITsm chat or if you know someone you think we should invite to host.
If you’re searching for the latest #HITsm chat, you can always find the latest #HITsm chat and schedule of chats here.